Company News, New Products

P&G Adds New Smart Scent Diffuser Under Febreze Banner

Febreze Airia has patented technology adapted from thermal ink-jet printers.

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By: Christine Esposito

Editor-in-Chief

Procter & Gamble’s Febreze brand has rolled out a new smart scent diffuser for homeowners. Febreze Airia provides a consistent fragrance experience using patented SmartJet technology that has been adapted from thermal ink-jet printer cartridges. Billed as near-silent technology, it releases micro-droplets that ride the natural air flow and quickly evaporate, according to P&G. Febreze says the device can provide up to 1,500 square feet of scent coverage and up to 5 months of consiste...

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